COLLEGIATE MARKETING AND ADVERTISING

University of Maine

At the University of Maine, we embarked on a transformative journey with the ‘Define Tomorrow’ campaign, aimed at reshaping perceptions and attracting students to a campus off the beaten track.

Through bold messaging and innovative storytelling, we challenged the stereotype of a ‘school in the woods,’ presenting UMaine as a hub of opportunity and forward-thinking education. From conceptualization to execution, our collaboration has sparked curiosity, ignited ambition, and inspired a new generation of learners.

UMAINE • DEFINE TOMORROW
UMAINE • DEFINE

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